About Us

Vision Quest Psychic Bookstore is a full service new age bookstore and learning center. The store is prominently situated on Indian School Road (3114 E. Indian School Rd, Phoenix, AZ 85016), between 28th and 32nd Streets.


Vision Quest Psychic Bookstore, servicing the Greater Phoenix and Scottsdale areas and offering thousands of metaphysical book-titles as well as thousands of spiritual gifts, new age music, astrology charts, jewelry, statues, tarot cards, incense, herbs, feng shui tools, pendulums, calendars, greeting cards, oils and candles. Vision Quest also offers daily psychic readings by Arizona’s most talented and best known psychics, as well as aura photography.

Besides weekly Psychic Fairs Vision Quest also offers alternative educational classes, workshops and seminars and is the proud host of new age events which include well known authors, lecturers and performers. Vision Quest publishes and sends-out a monthly newsletter which includes a schedule of classes and events (also available in a downloadable form on this website). If you live in the greater Phoenix area and would like to be on our mailing list, just click on the Mailing List button at the Newsletter page and send us your first & last name, complete street address (include box, apt., unit, etc...), city and ZIP.

Our History

Vision Quest began in 1986 as a small 900 square foot metaphysical bookstore in Canoga Park, CA. It was founded by psychic, Apryl Douglas and in 1987 she met astrologer, Rocky Berlier. Together they began an ambitious business venture in 1987 to open a second store in Simi Valley, CA.

By 1989 they opened a third store in Woodland Hills where it operated as the official bookstore of the L.A. Health & Life Expo. In an effort to reduce the ever growing complexities of running 3 stores, in 1990 Rocky & Apryl consolidated all three stores into one large store (4,000 sq. ft.) in a prominent location in Canoga Park. The store was enormously successful and continued to grow over the next 4 years.

In January of 1994 the store was only 3 miles from the epicenter of the Northridge earthquake. There was great damage to the building as well as severe losses in books and merchandise. With incredible support of family and friends, they managed to bring the store back to it's former glory, however, now with a greater incentive to relocate the store to an earthquake-free location.

In June of 1995, they moved to Phoenix, AZ. They reopened Vision Quest in the neighboring town of Scottsdale where it continued to thrive. The store moved in April 2001 from this original location at 2525 N. Scottsdale Rd. to a larger and more accommodating location a 1/2 block away at 2225 N. Scottsdale Rd. Recently (Jan 2014) moved to 3114 E. Indian School Rd, Phoenix, AZ 85016

Vision Quest currently boasts a mailing list of over 8,000+ residents and is growing daily. We are grateful to an ever encouraging community for our continued success and growth.

Many Blessings